300% increase in organic leads for a local HVAC business
A referral-dependent HVAC provider with almost no online presence became the top-ranked local option through a focused local SEO campaign.
- Local SEO
- Google Business Profile
- Technical SEO
- Review Generation
300%
Increase in organic leads
15+
Keywords ranked top 3
−60%
Cost per lead vs paid
The challenge
The business lacked optimized service pages, had an incomplete Google Business Profile, and very few customer reviews. Competitors dominated local search results.
What we did
- 1
Created and optimized service pages targeting high-intent local keywords.
- 2
Fully built out the Google Business Profile with services, images and weekly posts.
- 3
Implemented a review acquisition system to build social proof from satisfied customers.
- 4
Resolved the technical SEO issues holding the site back.
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